Typography Matters

Typography Matters

As a graphic designer, I’m kind of militant about typography (as I should be). I tried to watch Mad Men, but the fact that they use typography from the 1990’s in a show set in the 1950’s made my head spin. I find myself critiquing and visually...
Isn’t That Special

Isn’t That Special

I recently paid a visit to my local liquor store to pick up a bottle of red wine for steak night. I know next to nothing about wine, and am guilty of making selections based on the quality of the label design rather than any other variable like varietal or region....
You What?

You What?

“What is it that you do?” It’s a simple question I get all the time but it’s never that easy to answer is it? “We’re a business branding firm,” I usually answer, which inevitably leads to a blank stare and an awkward silence....